Power of Data

For unparalleled buying insights

Adstrix programmatic print exchange relies on the most trusted and reliable sources including Nielsen Scarborough data. We fuse this data with proprietary historic data to deliver the best recommendations for your needs.

Audience targeting

Buy audience, not media

Like online, with Adstrix programmatic print exchange you can target your audience by their:

• Location
• Demographic traits, and
• Content reading habits

Adstrix optimizes the buy based on patent pending engagement algorithms and relying on the most reliable data sources.

Automated Bidding

Out smart, out perform

Choose how you want to buy your media and use Adstrix programmatic print exchange to optimize on your bidding strategy.

• Define your budget
• Define your max-bid per CPM/eCPM and more

Our learning bidding robots will get the most engaging media for your ad dollars at great rates.

Engagement measurement

So you don't have to play blind

Bridging offline and online we provide granular measurement of each ad displayed via dynamically generated virtual tel. numbers, key word text interactions, landing page and downloads tracking – individually for each ad served.

• Actions per day and Qualified Leads
• Media performance
• Segments efficiency

You get reports on effectiveness across each and every channel and audience segments so you can optimize your budget.